Woodville Regeneration Area

The Woodville Regeneration Area encompasses approximately 35 Hectares of land for mixed-use redevelopment across a number of sites in South Derbyshire. This much needed residential and employment land has been opened up by the construction of a new ‘Regeneration Route’ linking the site to the A511 and on to the M42 at Ashby de la Zouch.


Once the industrial heart of the Swadlincote urban area and home to numerous ceramics factories and industrial facilities, the Woodville Regeneration Area is a now a mixture of active businesses and underused, vacant, or derelict land and buildings.  

A new road link, known as the ‘Regeneration Route’ bisects the single largest redevelopment site of some 20 Hectares. The first section of the new road was constructed as part of the ‘Woodville Woodlands’ housing development, taking traffic from the A511 Ashby Road as far as Occupation Lane. The remaining section completes the link from Occupation Lane to the A514 Swadlincote Road. This creates a new arterial route into Swadlincote from the East and greatly improve the prominence and accessibility of the Regeneration Area. Construction of the final section of the Regeneration Route was completed in December 2021.

Swadlincote has grown rapidly in recent years, with the population now exceeding 40,000. The town has also attracted high levels of inward investment from global companies and seen the growth of indigenous enterprises. Tetron Point Business Park has accommodated much of Swadlincote’s commercial growth in recent years, attracting the likes of Guardian Insulation Solutions, GXO Logistics, IVC Brunel Healthcare, Restore Records Management and WestRock, but is now close to capacity.

Investment Opportunities

Woodville Regeneration Area offers a range of residential and commercial development opportunities in an area of high demand and limited land supply. Outline consent has been granted for a mixed-use scheme including 300 homes, a local centre, 14,000 sqm (150,000 sqft) of employment space for a range of uses and new areas of public open space and landscaping on the key 20 Hectare site at the heart of the Regeneration Area. The first parcel of land has been sold – an 8 acre plot for 73 new homes – to Cora.

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